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May 10, 2024
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FAS 310 - Promotion in the Merchandising Environment Credit(s): 4 Studies the principles and methods used in promoting soft goods at all fashion market levels including direct marketing, publicity/public relations, advertising, special events, sales promotion, and fashion shows. Practical experiences applying the principles are gained through the production and coordination of fashion events. SP Prerequisite(s): FAS 107 ; MKT 210 .
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