2020-2021 Undergraduate and Graduate Catalog 
    
    Jul 15, 2024  
2020-2021 Undergraduate and Graduate Catalog [ARCHIVED CATALOG]

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ABA 530 - Game Theory and Business Strategy


Credit(s): 3
Introduces students to business strategy concepts in the context of the game theory model. Game theory offers a systematic way of analyzing strategic decision-making in interactive situations. This course develops a framework for understanding business strategy. Focus will be placed on the use of data-driven strategies to make meaningful decision while accounting for an analyzing the behavior of other participants in the marketplace. Approaches to competition, pricing strategy, and firm behaviors will be discussed using both analytical and quantitative concepts.  SP



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