2020-2021 Undergraduate and Graduate Catalog 
    
    Jun 16, 2024  
2020-2021 Undergraduate and Graduate Catalog [ARCHIVED CATALOG]

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SPT 270 - Sales and Fundraising in Sport


Credit(s): 3
Provides an overview of the intricacies related to sales and fundraising efforts within the sports industry. Students will gain an understanding of the importance of these operations and their essential functions within various organizations. Broader issues related to revenue generation and ethical issues will also be discussed. Specific emphasis will be placed on fundraising, annual giving, donor relations, priority seating, and the sales process.
Prerequisite(s): SPT 101  



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